How visits
are measured.
Basic audience measurement runs automatically on the public site without a consent popup where supported. Google Analytics is a separate optional choice below. The workers.dev preview is excluded from both browser measurements.
Basic site measurement
Cloudflare Web Analytics uses a cookie-free browser beacon to count page views and estimate visits, with aggregate location and referral reports where available. Our pages limit the referring address given to the beacon to its site origin, omitting its path and query string. Cloudflare is configured to exclude EU visitor data under its regional Web Analytics setting; coverage depends on how Cloudflare handles the visit. These estimates are different from server request counts and Google Analytics sessions. We do not use this measurement for ads or session replay.
Optional Google Analytics
Google Analytics runs on the production domain only if you have allowed it here, including a choice saved before this page changed. It measures one page view per page load and navigation to Explorer destinations and item comparisons. Page addresses sent by our code omit search terms and URL query strings; referrer paths are omitted. We do not configure ads, remarketing, Google Signals or user IDs. A browser privacy signal keeps Google Analytics off.
Google's tag does not load before you allow it. Turning it off stops our Google Analytics events and clears its cookies set by this site. Your choice is saved in this browser when storage is available. It does not control Cloudflare's basic site measurement.
Optional Google Analytics is off in this browser.
Limits
Audience reports are aggregate estimates and may miss visits blocked by a browser or network. Server request counts are used for availability checks, not treated as people. Outbound source links lead to sites with their own privacy practices.